1. Padiact Helps You To Get More Subscribers


    Here’s another great integration! We’re always very excited of these tools that harness the email channel in a smart way. 

    What is Padiact about? 

    Instead of aggressively asking all your visitors to subscribe to your email lists, ask only the visitors that are most likely to. 

    Padiact allows you to target visitors based on type (new visitors vs returning visitors), recency, referrers, time spent on site, number of products viewed or articles read.

    How to proceed? 

    Connecting PadiAct with Mailjet, couldn’t be easier. All you need is your Mailjet API keys:

    Once you have them, just select Mailjet as your email service provider inside PadiAct’s campaign settings and use them to connect to your account and retrieve your lists.

    Don’t forget to setup the targeting rules for the segment of your traffic that is most likely to generate leads. Then, just define a custom message for that segment of traffic to get them to offer you their contact details and you’re good to go.

    Your leads will fly in directly to your Mailjet account where all is left for you is to setup some juicy email campaigns for your targeted leads.

    Padiact is great: try it now!

  2. Mailjet’s Geckoboard Widget: Actionable Metrics!


    We have participated in the launch of the Geckoboard Widget Editor. We have loved Geckoboard since the beginning and we’re very proud of this integration! Geckoboard makes it easy for businesses to see all of their key metrics on elegant, real-time, business dashboards.

    Mailjet’s widgets on Geckoboard 

    The Mailjet widgets enable our customers to display many key metrics, such as the email statuses: bounces, spam, opens, clicks etc. There’s even a map of click throughs! For a complete list of the Mailjet widgets available, check out the details - Mailjet Widgets on Geckoboard.
    To see some of the Mailjet Widgets in action check out this sample dashboard.  To test Mailjet on a Geckoboard dashboard, just create a test account (free for 30 days).

    From the developer’s perspective

    Geckoboard is a platform. Therefore, it’s very interesting to hear from the developer’s point of view. Jonathan Foucher is the one who worked on this integration, here’s his says about it: 

    Developing widgets for Geckboard is easy and flexible. This is how I developed several widgets for Mailjet in a few days.

    First of all you have to read the geckoboard docs to find out the format in which each widgets accepts its input. Then, you’re ready to get started. At Mailjet, we have a single function that returns most of the statistics for an account, and 3PW makes it really easy to adapt it in the format that each widget type expects.

    The widgets are made of only two files : a JSON manifest file that specifies some basic info about the widget and its author, and defines one (or several, I haven’t tried that personally) data sources. These are the url(s) of your API that provide the raw data. XML and JSON are accepted.

    The second file, widget.js, is a javascript file that takes your datasources(s) as the input and converts the data provided by your API to the format that the widget type expects. 

    Once you’ve played with it for a while, it is so obvious and intuitive that you start wanting to develop widgets for every API around!

    OK, I think you’ve got the message: we love Geckoboard and we love to deliver actionable metrics. Some other integrations are on our roadmap. To be continued!